Using Voice Broadcasting As Marketing Tool

The new millenium allows new medium of promoting your products or services at a fraction of the cost of regular advertising.

Voice Broadcasting is being used more and more often by different companies to promote their products or services. This new way of marketing seems to be highly effective and eliminates the process of cold calling by many telemarketers. For example, business opportunity companies don’t need to hire telemarketers to call hundreds of people everyday, but instead they can broadcast a prerecorded message to their leads. This method of marketing is becoming very popular among online marketers who now have the ability to reach thousands of people. The three main factors that determine the success of voice broadcasting campaign are the right software, the right voice broadcasting service provider, and high quality leads.

Having the right software can have a big impact on your campaign overall. There are many companies that offer this kind of software, but some are better than the other. An excellent company will not only send a broadcast message to your leads, but also it will store and track results of your campaign. Such company must also be able to integrate their system with any voip phone which enables you to interact with every aspect of your campaign.

Being able to have access to the right broadcast provider determines success of your campaign as well. There are many companies out there with different options for you, but there is a couple of things you might want to consider such as the price, and DNC list. Price plays obviously an important role. "Do Not Call List" is a database which you cannot ignore. Find a company that scrubs the DNC list before they do your broadcast so you are protected from being sued. I found XMVoice! one of the better voice broadcasting companies that scrubs DNC list every time they do a broadcast campaign.

Having high quality leads is also one of the most important factors of successful campaign. Of course if you are reaching masses you can actually generate your own leads, but having targeted list makes a big difference. If you are promoting business opportunity, promoting or selling different kind of products or services you can purchase targeted lists for your industry and plug it in into the XMVoice! account. Certainly high quality leads produce much better results than just genealogy list.

In my opinion XMVoice! is very effective marketing tool. Being able to reach masses allows an average marketer to take his business to a whole new level. In many cases you might not be able to keep up with the demand for you product or service. Voice broadcasting produces results more effectively than any other way of marketing. Any serious business person should definitely consider getting involved with this way of advertising.

Doug Embers is an award-winning Voice Broadcasting writer and founder of www.xmvoice.com. With numerous direct marketing awards, he has been honored more than any other individual or voice broadcasting organization. He can be reached at dembers@xmvoice.com.